A Tuesday letter from the Pioneer Valley

Sponsor

· Sponsor The Valley Weekly · Founding rates ·

A Tuesday morning with your name on it.

A few hand picked sponsors per issue. No banner ads, no twelve tab sprawl. Your business sits inside the letter the way a good ad sits inside a good magazine, and you can build it and see it right here, before it runs.

9%
Click rate · 2.2× the newsletter average
99.8%
Reader retention · they open it every Tuesday
3,300+
Valley readers · and more every week

Trailing 8-issue average (issues 015 to 022), not including this week. Clicks from mail scanners (44) are set aside. Updated automatically.

Build your ad →

About three minutes. Neal replies within one business day.

· Why it works ·

Most newsletters are where ads go to die. Not this one.

Open rates look good everywhere, and some of that is phones opening mail by themselves. So we lead with clicks, because a click is the one number nobody can inflate. Our readers click at 9%, 2.2× the newsletter average.

And they stay. 99.8% retention means your message reaches people who chose this, open it every Tuesday, and are still here next month.

There are 3,300+ of them now, and the list climbs every week. Sponsor now and your audience is bigger by your last issue than your first, at the rate you lock today.

· How it works ·

№ 01

A handful, hand picked.

Only a few sponsors per issue, each inside the letter in its own section, never buried in a stack of banners.

№ 02

Written by us, with you.

Send notes. We write it in the letter's voice, and you approve it before it ships. No design work on your end.

№ 03

Clearly disclosed.

Every sponsored section is labeled. Readers know, and they click anyway when the fit is right.

№ 04

You see the numbers.

After it runs, we send opens and clicks from our own reporting. Nothing inflated.

· From readers ·

“This is a great newsletter. We had so much fun at The Landing soccer viewing.”
Val · Springfield
“The newsletter is so great, I just love the format.”
Tess · Greenfield

Your business, here first.

We are taking on our first sponsors now. Founding sponsors are the ones whose results go in this spot.

Founding sponsor · open

· The audience ·

People who read the whole thing, then go do something.

68% open rate · 9% clicks · 99.8% retention · last 8 issues