What each sponsorship looks like in the letter.
Real, in-context mockups of every placement, rendered on a Valley Weekly issue so a prospective sponsor sees exactly what they’re buying. Each uses a sample business, easily swapped for the real one. Reference any by its id.
Headline Sponsor
Top of issue plus written feature · one per issue, everOwned by neighbors. Stocked by farmers.
For twenty-three years, River Valley Co-op has been the place in Northampton where the person bagging your tomatoes can tell you which farm in Hadley picked them that morning. No membership required to shop, yet the 14,000 households who own the place get a say in what lands on the shelves. This month that meant more space for Valley-grown stone fruit and a new bulk aisle that cut packaging by a third.
If you’ve been meaning to try it, this is your nudge: through August, first-time shoppers get 10% off a full cart. Real produce from real Valley farms, a few minutes from your door.
What the sponsor gets: “Together with [your business]” atop the issue every opener sees, plus a full section-length feature in our voice that they approve before it ships, a tracked link with real click numbers, and true exclusivity: one headline sponsor per issue, ever.
Section Sponsor
Owns one section + a blurb · max two per issueWhat the sponsor gets: “Presented by [your business]” on the section of their choice (This Weekend, Kids Corner, Around Town, Real Estate Pulse, or Local Wins), a short blurb inside it written by us and approved by them, and a tracked link. Max two section sponsors per issue.
Sponsored Item
2 to 3 lines in our voice · one per issueCloser to home, Hillside Hardware in Florence has the fans, screens, and AC brackets you forgot you needed until the first 90-degree week. Family-run since 1978. Get the summer list →
What the sponsor gets: a clearly-labeled 2 to 3 line placement inside the issue, written in the letter’s voice so it reads rather than interrupts, with a tracked link. One per issue.
Event Placement
Full write-up in the issue that matters to your date260 juried artists, a food court built around Valley restaurants, and a sculpture garden the kids can actually walk through. Weekend passes are cheaper online than at the gate, and Saturday tends to sell out its afternoon parking by noon, so come early or take the free downtown shuttle. Grab weekend passes →
What the sponsor gets: their event featured in the exact issue that lands before the date, a full write-up in our voice with their approval, and a tracked link. Best for ticketed events working against a deadline.
Pick a spot
Any of these could be yours.
Real bookings go through a short claim form. Neal reads every one and replies from his own inbox within three business days.
Claim a founding slot →